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July 26, 2012 / Narine Khngikyan

Class Action Lawsuit Filed Against Not-So-Natural Yogurt Company

A class action lawsuit has been filed against Chobani Greek Yogurt Company, claiming that Chobani made false and deceptive advertisements about the products’ health and nutritional benefits.

New York-based Chobani claims to pride itself on creating natural foods made from natural ingrediatents that lack sugar in order to meet the desires of many health-conscious consumers. The lawsuit alleges that even though labels claim that Chobani Greek Yogurt contains “All Natural Ingredients” and “No artificial flavors,” the yogurts are sweetened with “evaporated cane juice” and contain artificial ingredients, flavorings, coloring, and chemical preservatives. The lawsuit, brought on behalf of California residents who purchased Chobani Yogurt products in the past four years, seeks damages, restitution, and other damages.

The lawsuit alleges that Chobani fails to identify all of the ingredients used on its labels. For example, Chobani’s Pomegranate Yogurt has 19 grams of sugar which is listed under the Nutritional Facts however, “sugar” or “dried cane syrup” are not listed as ingredients. . Instead of listing sugar, Chobani lists “evaporated cane juice” as an ingredient. Evaporated cane juice is healthy alternative to refined sugar and does not undergo the same degree of processing that refined sugar does. Therefore, unlike refined sugar, it retains more of the nutrients found in sugar cane. Even though the FDA has warned companies not to use this term because it is “false and misleading,” Chobani still lists the ingredient on many of its products.

If the claims reported in this class action lawsuit are valid, Chobani may have violated the Consumer Legal Remedies Act, Beverly-Song Act and Magnuson-Moss Act regarding misleading and deceptive advertising and fraudulent, unlawful and unfair business acts and practices.

If you believe products you have purchased are deceptive and misleading, contact Khorrami, LLP for a confidential consultation.

 

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