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August 2, 2012 / Brandon Brouillette

New Class Action Filed on Behalf of Chevy Equinox Drivers Alleging False Advertising

On July 12, 2012, a class action was filed against General Motors, LLC, alleging that GM deceptively advertised that its 2012 Chevrolet Equinox vehicles were equipped with Chevrolet’s MyLink system throughout 2011, when in fact it was not included until just recently.  The complaint seeks injunctive relief, restitution, and damages as remedies for violations of California’s various consumer protection statutes, the Consumer Legal Remedies Act, the Unfair Business Practices Act, and the False Advertising Law.  The class is defined to include individuals who leased or purchased a 2012 Equinox at any time between January 1, 2011, and March 31, 2012.

MyLink is an automobile telematic system that allows drivers of Chevrolet’s 2012 Equinox, the 2012 Volt, and the 2013 Malibu to access GPS, smartphones, and internet and satellite radio.  From the facts of the complaint, it appears that General Motors was expecting MyLink to be ready for production sooner than it was.  The unexpected delay created advertisements that allegedly amounted to a ‘bait and switch’ for consumers who went to dealerships expecting Equinoxes to have Mylink.

If you feel you have been misled by false or deceptive advertising, contact the attorneys at Khorrami, LLP for more information and a free consultation regarding your possible claims.


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